Allianz rebrand
Corporate News

LV= Broker is rebranding to Allianz

5 min

We’re excited to share that LV= Broker is rebranding to Allianz


LV= Broker has been part of the Allianz family since 2020. We’re pleased to share we’ll be starting a new chapter in our story as we rebrand to Allianz from May 2024 – and there’s a lot to look forward to.

By moving to the Allianz brand, we’re bringing the world's #1 insurance brand* to the UK’s Personal Lines Motor and Home broker market.


Allianz logo

Putting you and your customers at the heart of everything we do won’t change. We’re the same people with the same culture, values and passion and we’ll continue to deliver for you as we always have done.

We’ll always keep you in the loop – this page will be regularly updated, whenever we have more to share. 

We’re in touch with our brokers about this change and your account manager is here to help if you have any questions.

Please share this information with your teams and colleagues, to make sure they have all the information they need about us. 

*Interbrand Best Global Brands Ranking

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